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2-4 JUNE 2025
10AM-5PM
LONDON/E1

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MONDAY DROP
FOOTBALL AND COMMUNITY
2ND JUNE
WITH HACKNEY WICK FC, BRENTFORD WOMEN FC, GRASSROOTS FOR GOOD, IT TAKES A VILLAGE AND THE Jamaican National Football Team.


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TUESDAY DROP
3RD JUNE
ART AND MUSIC

Day 2 kept the momentum alive—Brick Lane pulsing with fresh energy, deeper conversations, and boundary-pushing creativity. Global Academy’s creatives, British Music Hangout, and Boardroom Black continued to set the tone, while live workshops and local activations fueled the scene. The Corner Store stays open, so grab some crisps and dive back in.

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WEDNESDAY DROP
FASHION AND INNOVATION
4TH JUNE
The final brick in Setting Up Shop in East London! Setting up shop wraps with VIS LA VIE’s fashion drop, cutting-edge AI-driven innovation, and bold conversations led by AMARDEEP Sura of Shift Zero and ArtBoyz. The energy is still electric, the ideas are still flowing, and the creativity isn’t slowing down—let’s close it out in style.




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WEDNESDAY RECAP
FASHION AND INNOVATION
4TH JUNE
DAY 3 WAS FASHION, BUSINESS AND MOVIES. WE STARTED THE DAY WITH THE CAST OF THE MECHANICS OF CREATIVITY, WE CLASHED CULTURE AND BUSINESS WITH CONVERSATIONS AROUND ENTREPRENEURSHIP AND FASHION DROPPED WITH VIS LA VIE. SETTING UP SHOP IS SHUTTING UP SHOP.


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TUESDAY RECAP
3RD JUNE
ART AND MUSIC
DAY 2 RAISED THE ROOF. BRICK LANE WAS PULSING WITH FRESH ENERGY. GLOBAL ACADEMY’S CREATIVE STUDENTS, A BRITISH MUSIC HANGOUT WITH OG LEGENDS, AND BOARDROOM BLACK INNOVATORS CONTINUED TO SET THE TONE, WHILE A LIVE ANIMATION WORKSHOP AND A DROP IN BY THE JAMAICAN HIGH COMMISSIONER FUELLED THE GLOBAL CONVERSATION.

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MONDAY RECAP
FOOTBALL AND COMMUNITY
2ND JUNE

Day 1 of SETTING UP SHOP was a celebration of creativity, culture, and the voices shaping tomorrow. From emerging artists to Black British music icons like WILEY, the energy was undeniable. Relive the highlights of memorable moments from this unforgettable showcase.
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